⸻ About UsSmall-town roots.
Big-picture thinking.
A family-owned multi-media company focused on researching and developing pragmatic, recursive brand strategies for artists, creatives, and organizations throughout Central California.
It's not always about being the loudest — it's making sure the right people hear you.
Rodarte MediaOur PhilosophyMoney doesn't grow on trees.
01That's why brand strategy has always been a major driver of success. Smart, targeted strategy means the right people find you — without wasting what you've worked hard to build.
Word of mouth matters most.
02Our experience working with local businesses has shown that in Central California, word of mouth continues to champion consumer preference. We build strategies that create those real, lasting conversations.
Authenticity creates true connection.
03We help individuals and organizations develop, test, and improve brand strategies that are always authentic and pragmatic to your everyday workflow — strategies that feel like you, not a template.
Eliana & Cristobal RodarteFounders of Rodarte Media
20 years combined industry experience • Based in Visalia, CA